|
It is worth including specific indicators. ROMI, arketing Automation, Brand24, BuzzSumo, Senuto. We recommend reading: 10 best social media tools that will make your work easier ARE YOU LOOKING FOR A CONTENT MARKETING AGENCY? Leave your contact details and order a free consultation with our advisor. Company email Phone number I accept the privacy policy and consent to the processing of personal data by OBTK in order to present the offer. Send Examples of good advertising strategy Let's look at examples of an effective advertising strategy. One of them is the marketing of the American company GoPro , specializing in the production of sports cameras, used mainly in recording extreme sports .
As a brand whose products work well in dynamic campaigns, it has perfectly selected a tailored advertising strategy, basing it on UGC , i.e. content generated by the recipients themselves. The company's thriving Instagram channel publishes spectacular materials submitted by Email Data users that attract new audiences, show the advantages of products, and at the same time inspire new customers to create content. These are activities that use the company's potential, perfectly matched in terms of channel and form to potential recipients, and do not require large financial outlays.
And now something from our home backyard. Do you remember the campaign based on the slogans "Chce się Ż", "Simply Ż" or "Ż full gamut"? The Żywiec brand consistently engages recipients in a light and at the same time intelligent story about savoring life, joy and activity . This is an example of a well-thought-out advertising strategy, based on accurate content marketing , coherently combined with appropriate graphics and spot scenarios in which the main role is played by characters enjoying life. The brand used, among others: nationwide stations, thematic channels on the Internet and social media.
|
|